Privacy Policy

Privacy Policy - CaratsDirect2U.com

Last Updated: 2/12/2025

Introduction

This Privacy Policy applies to the website CaratsDirect2U.com (referred to as "the Site"), which is owned and operated by CD2U, INC. (referred to as "we," "us," or "our"). This policy outlines how we collect, use, and protect your personal information when you interact with our Site.

All defined terms used below shall have the meanings set forth in Our Terms and Conditions.

This Privacy Policy ("Policy") explains how information about You is collected, used, and disclosed by Your access or use of this Site or as a result of Your interactions with Us. By visiting this Site directly or through another site, You accept the terms and conditions of this Policy.

This Policy applies to this Site only. We are not responsible for the content or privacy practices of any website not operated by Us that this Site links to or that links to this Site.

Children’s Privacy

We respect children’s privacy and do not knowingly or intentionally collect personal information from children under age 13.

  • If you are under 13, please do not submit any personal information to Us.
  • If you are under 18, you must use this Site with parental or guardian supervision.

Information Collection

1. Registration and Ordering

Before using certain portions of this Site or ordering products, you may be required to complete an online registration form. Information requested may include:

    ✔ Name
    ✔ Shipping & Billing Address
    ✔ Phone Number
    ✔ Email Address
    ✔ Gender
    ✔ Credit Card Number
    ✔ Country of Residence / Organization’s Country of Operation

We use this information for:

  • Billing purposes
  • Fulfilling your orders
  • Communicating with you about your order and the Site
  • Internal marketing purposes

If there’s a problem with your order, We may use this information to contact you.

2. Information We Collect Automatically

We may automatically collect data when you use the Site or interact with Us, such as:

  • Transaction Information – Purchase details, price, date, and location of transactions.
  • Log Information – Browser type, access times, pages viewed, IP address, and previous page visited.
  • Device Information – Hardware model, OS version, device identifiers, network info, and browsing behavior.
  • Location Information – Precise or approximate location of your device (with consent).
  • Cookies & Tracking Technologies – Used to collect browsing behavior, purchase history, and engagement.

💡 You can adjust browser settings to remove or reject cookies.

3. Information from Other Sources

We may receive additional information from third parties, including:

  • Demographic data
  • Change-of-address records
  • Social media platforms (if you log in using social media or share content publicly)

How We Use and Share Information

Internal Use

We use your personal information to:

  • Process orders
  • Provide customer service
  • Improve our Site’s content and layout
  • Conduct marketing efforts
  • Analyze general marketplace trends

Communications with You

We may use your personal information to:

📩 Notify you about orders and deliveries
📩 Send registration confirmations
📩 Provide service-related updates (e.g., maintenance notices)
📩 Send email newsletters or special offers (opt-out available)

🚫 You cannot opt out of emails related to active orders.

If you wish to have your personal information removed from our records, please email us at .

External Use

We do not sell, rent, trade, or license your personal or financial information. However, we may share it with:

  • Service providers (e.g., payment processors) – Only necessary details are shared.
  • Law enforcement – If required by law, subpoena, or to protect our legal rights.
  • Fraud prevention – If suspicious activity occurs on our Site.
  • Business transfers – If we undergo a merger, acquisition, sale of assets, corporate restructuring, or other business transition, your information may be transferred as part of the transaction.
  • Shipping and Logistics Partners – To ensure the timely and accurate delivery of your purchase.
  • Jewelry Repair Operators – Minimum necessary information to facilitate repairs.

Advertising and Analytics Tracking

We work with advertising agencies and platforms such as Meta (Facebook & Instagram), Google, Pinterest, and Microsoft, as well as other third-party advertising partners that may assist us in marketing, audience analysis, and ad performance tracking. These partners use cookies, tracking pixels, and similar technologies to collect anonymous data about user interactions, including page visits, time spent on our site, and engagement with advertisements.

The data collected through these tracking technologies is anonymized and aggregated, meaning it does not include personally identifiable information. This helps us understand our audience, refine our advertising strategies, and deliver more relevant content and promotions.

While we primarily work with well-known advertising platforms, we may engage with additional marketing or analytics providers as part of our ongoing efforts to improve our business. If we introduce new partnerships that significantly change how data is processed, we will update this policy accordingly.

Data Security

We implement administrative, technical, and physical safeguards to protect your information from:

    ✔ Loss
    ✔ Theft
    ✔ Misuse
    ✔ Unauthorized access
    ✔ Disclosure
    ✔ Alteration
    ✔ Destruction

Privacy Policy Updates

If We update this Policy, We will post changes on this Site.

📩 For any questions, contact us at