The Smart Way To Buy Diamond Jewelry Online

One of the major predictions for 2019 was that e-commerce is going to become even more mainstream than it already is. More and more brick-and-mortar shops are closing daily because they cannot compete with:

  1. the huge inventory offered by online shops
  2. the significant savings e-commerce offers because they do not have to pay rent, insurance and other fees
  3. the huge selection of diamond jewelry that an online shop can offer
  4. the convenience of online shopping.
You can compare prices, get opinions from your mom and your best friends even though they live in different parts of the world. You can also have the benefits of the reading the reviews from other shoppers. All this, in the comfort of your own home and without changing out of your comfortable bunny slippers!

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You don’t have to step out of the house to bring these sparkling rays inside!

We know that it easy and convenient to buy diamond jewelry online, so let’s look at what you should know to do it in a smart way.

Know Your Carat From Your Karat

The internet is, as you probably know by now..:) , is a very handy research resource. Take the time to do your diamond jewelry research, read from various sources and educate yourself as much as possible about the type of diamond jewelry you are interested. If you are, for example, interested in buying a blue halo radiant cut diamond engagement ring, you should know that color enhanced jewelry is much more affordable.

18k White Gold Radiant & Round Cut Blue Irradiated Diamond Engagement Ring
Can you believe that this blue irradiated diamond ring sells for such a reasonable price?

CaratsDirect2u has a huge selection of color enhanced diamond jewelry and loose diamonds.


Our color enhanced
diamond jewelry shines!

View our collection
18k Round Yellow Enhanced Bezel Set Diamond Earring Studs


Quick Diamond Jewelry Education Lesson Of The Day

Carats is the measuring unit for the weight of diamonds. The higher the carat number, the heavier the diamond. Karats are the units used to measure the amount of gold in a jewelry piece. 100% pure gold is soft and pliable, so jewelers usually mix in a bit of copper, silver or other metals to make it stronger. The higher the karat number, the higher the percentage of gold. A diamond jewelry piece made from 18K gold contains 75% gold.

CaratsDirect2u has a vast diamond education library filled with very useful articles to help you get smarter about buying jewelry online.

Check The Return Policy Of The Diamond Jewelry

Another must if you want to be clever about shopping for diamond jewelry online, is that you have to pay attention to the shop’s return policy. We know that seeing that pair of stud diamond earrings sparkling in right front of your eyes is not the same as looking at its photo or a 360 degree video.

(Even though we take a lot of pride in creating these 360 degree videos so that our customers can inspect the jewelry from every single angle.)

You definitely need a guarantee that you can return the diamond jewelry if you are not 100% happy with your purchase. Maybe the diamond jewelry is a bit heavier than you thought it would be, or the marquise cut diamond ring makes your fingers look too long, or maybe that surprise proposal is did not exactly go the way that you plan…

CaratsDirect2u offers a 30 day (we promise won’t ask any embarrassing questions) return policy.


Check The Handling Time Of The Diamond Jewelry

Be aware that some online jewelry shops first wait for your order before they even make the piece of jewelry for sale. Instead of getting your paid-for diamond jewelry as soon as possible, you may have to wait several weeks for it.

Here at CaratsDirect2u we have cut down the handling time to a minimum of 3 to 5 business days. The diamond jewelry you see on our site is safely waiting for its forever owner in a secure safe.

As soon as you place your order, we engage our 4 quick-step protocol:

  1. Get the piece of jewelry out of the safe
  2. Polish it up nicely
  3. Take care of all the pesky documentation
  4. Package it up and send it your way
P.S. If you bought a ring from us that you want us to resize, we can might need an extra handling day.

18k Yellow Gold Round Diamond Invisible Set Brushed Wedding Band (0.13 Carat, H, SI)
18k Yellow Gold Round Diamond Invisible Set Brushed Wedding Band

Don’t Be Surprised By Unexpected Taxes

To avoid unexpected additional costs when your package arrives, check the customs, import tax and VAT policies in your country before you complete your order.

If you are not 100% sure if taxes are included, contact the e-commerce shop where you are buying the piece of the diamond jewelry from.

Look For The Contact Us Button

Be wary if you cannot find an easy to see Contact Us button anywhere on the site. Every decent online shop will have a system in place to get your product to you as soon as possible but life wouldn’t be life without the occasional hiccup. Make sure that there is a phone number or email address available just in case you need to contact someone about your purchase.

Our contact email is sales@caratsdirect2u.com and our toll free number is 1-800-557-7095. Don’t be shy to ask us for help with your purchase or to answer any questions that you may have. That is, loose diamond and diamond jewelry questions of course!

We love hearing from and chatting to our customers from over the world.

Be Part Of The 21st Century

We are sure that you’d agree with us that the internet has changed our worlds radically. We stream movies, join lectures, read books and connect with people all over the world via our laptops and mobile devices. A couple of years ago no one would have able to predict these amazing changes.

The e-commerce world has already changed the way that we shop but who knows exactly what lies ahead for online shopping? Our advice to you is to keep our tips in mind when buying diamond jewelry online. But also don't be afraid to enjoy these new buying experiences.

18k Yellow Gold Princess Cut Invisible Set Square Diamond Pendant

How cool it is that anyone in the world can buy this unique 18k yellow gold princess cut cube diamond pendant? We live in a sparkling new world!